Closing the Deal
Closing is the final step where a prospect becomes a customer.
This stage requires confidence, clarity, and patience.
🎯 Objectives of Closing
- Finalize the customer’s decision.
- Agree on pricing, payment terms, and implementation timelines.
- Ensure smooth handover to the operations/support team.
🪜 Steps to Successful Closing
1. Reconfirm Value
- Before discussing price, remind the prospect of their pain points and how Merciglobal solves them.
- Example:
“You mentioned facing challenges in tracking loom efficiency and controlling wastage. LoomShakti gives you daily dashboards to fix exactly that.”
2. Present Pricing Clearly
- Be transparent — avoid confusing breakdowns.
- Show the ROI (Return on Investment) instead of just numbers.
- Example:
“The cost of ERP is ₹X, but the savings from reduced wastage and improved efficiency are usually 2–3 times this amount within a year.”
3. Handle Final Objections
- Be ready with answers from the Objection Handling section.
- If price is the issue, show options:
- Start small (basic modules).
- Gradual rollout (phase-wise implementation).
4. Negotiate Smartly
- Do not rush to give discounts.
- Offer value instead of price cuts:
- Free training hours.
- Extra reports or dashboards.
- Faster onboarding.
- Always keep final approval with management — don’t commit beyond authority.
5. Gain Commitment
- Use closing questions that push towards a decision:
- “Shall we go ahead and schedule the onboarding for next week?”
- “Would you prefer annual billing or quarterly payments?”
- “Can we prepare the contract for you today?”
6. Paperwork & Documentation
- Share proposal / quotation in writing.
- Ensure contract agreement is signed.
- Collect advance payment (if required).
- Confirm kick-off date for implementation.
🤝 Customer Experience at Closing
- Keep the process professional and stress-free.
- Celebrate the new partnership — small gestures matter.
- Example: “Welcome to the Merciglobal family — we look forward to helping your business grow.”
⚡ Do’s and Don’ts
âś… Do:
- Stay confident about pricing.
- Focus on value and ROI.
- Get everything in writing.
❌ Don’t:
- Sound desperate to close.
- Overpromise features or timelines.
- Delay documentation (strike while interest is high).
đź§° Post-Closing Handover
- Update the deal status in CRM Sutra.
- Notify operations/sup