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Performance Expectations

At Merciglobal, sales success is measured not just by closing deals, but also by the process and effort put into building long-term customer relationships.
This section outlines the targets, KPIs, and incentives for every salesperson.

🎯 Key Performance Indicators (KPIs)

1. Lead Generation

  • Minimum number of new leads per week (set by management).
  • Leads must be properly entered and updated in CRM Sutra.

2. Follow-Ups

  • Consistent follow-up activity for every qualified lead.
  • No referral or inquiry should go unattended for more than 24 hours.

3. Demos & Presentations

  • Minimum demos scheduled and delivered per week/month.
  • Demos must follow the Demo Checklist to ensure professionalism.

4. Conversions

  • Percentage of leads converted into customers.
  • Quality of conversions matters more than sheer numbers.

5. Retention & Upselling

  • Existing customers revisited for add-ons (Digital Signature, WhatsApp integration, extra modules).
  • Contribution to renewals and referrals.

📊 Example Sales Targets (Illustrative)

  • Weekly:
  • 10 new leads generated.
  • 5 demos conducted.
  • Monthly:
  • 2–3 deals closed (depending on deal size).
  • Minimum ₹X revenue achieved (as per plan).

(Targets may change based on role, experience, and market conditions.)

🏆 Incentives & Rewards

  • Base salary + performance-linked incentives.
  • Incentives are tied to:
  • New customer acquisition.
  • Successful upselling or cross-selling.
  • Exceeding monthly revenue targets.
  • Recognition:
  • Top performers featured in internal newsletters.
  • Awards during quarterly sales reviews.

📌 Evaluation Method

  • Weekly performance reviewed in sales meetings.
  • Monthly evaluation based on CRM reports, revenue numbers, and demo logs.
  • Transparent tracking ensures fairness.

⚡ Expectations from Every Salesperson

✅ Be proactive in generating and qualifying leads.
✅ Use CRM Sutra diligently — “If it’s not in CRM, it didn’t happen.”
✅ Focus on value selling, not just discounts.
✅ Collaborate with teammates and share best practices.
✅ Represent Merciglobal with professionalism in every interaction.

💡 Final Note

Performance is not just about numbers — it’s about building trust, consistency, and customer success.
When our customers grow, Merciglobal grows — and so do you.

🔗 Next: Professional Etiquette